Market analysis, target group analysis and concept tests
With the three focal points of market analysis, target group analysis and concept tests, we offer a reliable planning basis for the implementation of your company, marketing and communication strategy.
Market analysis - Market and competition analysis for mapping market volume and potential for regional, nationwide and global markets more
Target group analysis - Development of a suitable positioning strategy based on a target group analysis more
Concept tests - Test products and marketing concepts for acceptance using explorative or representative procedures more