Market analysis, target group analysis and concept tests

With the three focal points of market analysis, target group analysis and concept tests, we offer a reliable planning basis for the implementation of your company, marketing and communication strategy.


Market analysis Market and competition analysis for mapping market volume and potential for regional, nationwide and global markets more

Target group analysis Development of a suitable positioning strategy based on a target group analysis more

Concept tests Test products and marketing concepts for acceptance using explorative or representative procedures more